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As the Chief Marketing Officer at Pomerleau, you will lead the marketing function and its overall performance, including campaigns, digital initiatives, social media, the website, brand management, and content production. You will play a strategic role at the heart of our corporate visibility, translating business priorities into initiatives that strengthen our presence, credibility, and impact from coast to coast across Canada.
This is a management position with team leadership and budget responsibility, within a growing corporate environment where the evolution of our brand and marketing practices creates concrete opportunities to innovate, optimize, and expand Pomerleau’s influence.

What you will do


• You will contribute to defining the strategic directions for communications and marketing, ensuring their coherent implementation across the plans, campaigns, and initiatives carried out by the marketing team.
• You will oversee marketing campaigns and projects at a strategic level, including scoping, prioritization, validation of key directions, and performance follow up.
• You will collaborate closely with the recruitment and business development teams to align marketing initiatives with the organization’s talent attraction, positioning, and growth priorities.
• You will act as a strategic partner to these teams by building strong relationships, understanding their operational realities, and translating their needs into relevant marketing directions.
• You will work closely with the Head of Internal Communications to create alignment opportunities between teams and maximize the impact of our communication efforts.
• You will oversee the overall performance of external channels (website, social media, digital and traditional campaigns), identifying optimization levers and opportunities for evolution.
• You will supervise the production of content and marketing materials, ensuring the quality, brand consistency, and relevance of all deliverables.
• You will plan and manage marketing budgets, ensuring optimal use of resources and strong return on investment.
• You will analyze results using quantitative and qualitative reporting to measure campaign performance and guide future strategic decisions.
• You will conduct strategic monitoring of marketing, digital, and industry trends to continuously evolve the team’s practices and approaches.



This role could be for you if you have

• A degree in marketing, communications, or a related field.
• At least 7 years of experience in marketing, including significant experience in team management and project leadership.
• Strong expertise in digital marketing and social media (strategy, content, paid campaigns, performance).
• Comfort managing budgets, suppliers, and agencies, with strong prioritization and negotiation skills.
• A strong ability to translate business challenges into concrete, structured, and measurable strategies.
• A motivating leadership style: you know how to inspire, coach, align, and move a team toward shared objectives.
• An analytical, results oriented mindset: you enjoy data, insights, and continuous optimization.

• A collaborative and proactive approach: you build bridges, influence with tact, and stay focused on impact.

• RRSP with up to 5% employer matching

• Hybrid work model for corporate roles
• Employee stock ownership program
• Career growth through real development opportunities
• Transit pass reimbursement — get to work for free
• Minimum 4 weeks of vacation from day one


For the past six years, we've proudly held the distinction of being one of Canada's Top 100 Employers.

Pomerleau is a national leader in construction, delivering major projects across Canada. We believe in creating a workplace where people feel respected, supported, and empowered to grow. Our culture is built on collaboration, trust, and a shared commitment to doing great work. If this speaks to you, apply for this role or connect with one of our recruiters to learn how we can support you throughout the process.